How font impacts responses in online surveys, here some insights

Tim Harford, economist and author of the book ‘Messy: How To be Creative and Resilient in a Tidy-Minded World’ believes that ugly fonts like Comic Sans or Monotype Corsiva help you concentrate on what you are reading.

“When you get something in these fonts – it’s ugly, difficult to read, and it attracts your attention. When you have your attention, then you actually start trying to understand what it says,” he told Business Insider.

Harford referred to a study run by psychologists at Princeton University where school teacher’s handouts were reformatted in either easy to read or harder fonts.

“Those who got their handouts formatted in difficult, ugly fonts did better in their end of term exams across a variety of subjects.”

Produced and filmed by Claudia Romeo. Special thanks to Joe Daunt.
Source: http://www.businessinsider.com/economist-tim-harford-ugly-font-comic-sans-handouts-study-attention-stand-out-2017-3?IR=T

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Confirmit: example of an advance online survey platform

Health and happiness: cross-sectional household surveys in Finland, Poland and Spain

Abstract

Objective

To explore the associations between health and how people evaluate and experience their lives.

Methods

We analysed data from nationally-representative household surveys originally conducted in 2011–2012 in Finland, Poland and Spain. These surveys provided information on 10 800 adults, for whom experienced well-being was measured using the Day Reconstruction Method and evaluative well-being was measured with the Cantril Self-Anchoring Striving Scale. Health status was assessed by questions in eight domains including mobility and self-care. We used multiple linear regression, structural equation models and multiple indicators/multiple causes models to explore factors associated with experienced and evaluative well-being.

Findings

The multiple indicator/multiple causes model conducted over the pooled sample showed that respondents with younger age (effect size, β = 0.19), with higher levels of education (β = −0.12), a history of depression (β = −0.17), poor health status (β = 0.29) or poor cognitive functioning (β = 0.09) reported worse experienced well-being. Additional factors associated with worse evaluative well-being were male sex (β = −0.03), not living with a partner (β = 0.07), and lower occupational (β = −0.07) or income levels (β = 0.08). Health status was the factor most strongly correlated with both experienced and evaluative well-being, even after controlling for a history of depression, age, income and other sociodemographic variables.

Conclusion

Health status is an important correlate of well-being. Therefore, strategies to improve population health would also improve people’s well-being.

Miret, M., Caballero, F. F., Chatterji, S., Olaya, B., Tobiasz-Adamczyk, B., Koskinen, S., … & Ayuso-Mateos, J. L. (2014). Health and happiness: cross-sectional household surveys in Finland, Poland and Spain. Bulletin of the World Health Organization, 92(10), 716-725.